Native Content

With custom content on par with our award-winning editorial, InsuranceNewsNet.com delivers engaging, strategic and clickable stories to elevate your brand.

  1. Choose your vertical: life & annuity, P/C, health/benefits or AdvisorNews.
  2. Feature a single article or feature multiple articles and have your own archive page.
  3. Select your add-ons:
    • Headline and teaser on eNewsletter, linking to your full article
    • Logo sponsorship on eNewsletter, linking to your full article
    • Banner display ads on eNewsletter, linking to your full article
    • eBlasts with a partial version of your article, linking to full article
    • Headline and teaser on InsuranceNewsNet.com home page, linking to your full article
    • Logo sponsorship of InsuranceNewsNet.com vertical section, linking to your website or designated page
    • Banner display ads on your article page, linking to your website or designated page

Why use native content?

  • Have a higher likelihood of your content being read.
  • Capture attention in a different way than a traditional advertisement.
  • Target an audience specifically based on a website they frequent.
  • Explain a complex product, system or concept with long copy.
  • Warrant a higher level of credibility.
  • Establish thought leadership.
  • Present a new product or innovation as news.
  • Position your message for social media sharing.